• ‘Shop for Ireland’ will help to secure jobs in Irish manufacturers, producers and retailers.
• ‘Shift the balance’ in favour of ‘the home team’ by switching to quality Irish products.
ISME, Monday 22nd December 2014.
ISME, the Irish Small and Medium Enterprises Association, has made a final appeal to all consumers to ‘shop for Ireland’ during the Christmas season in a national effort to ensure that local jobs are retained. The Association encourages shoppers to ‘BUY QUALITY IRISH’ where and when they can.
According to ISME Chief Executive, Mark Fielding, “It is vital that we support our own local enterprises by buying quality Irish. If every consumer switched just one tenth of their ‘imported shopping’ to Irish produced goods it would shift the balance in favour of local producers, manufacturers and retailers and go a long way to sustaining Irish jobs”.
“While we are over-exposed to the omnipresent adverts from foreign corporate chains, it is important to remember and support our local shops and retain the important values and benefits that independent local businesses provide us individually and as a community.”
“Buying from locally owned businesses keeps money circulating closer to where you spend. Local shops carry a higher percentage of locally produced goods and use local services, accountants, insurance brokers, as well as employing local people.”
• Every €10 spent locally on Irish products generates €24 of benefit to the local community.
• 45 cents of every Euro spent is reinvested locally in comparison to only 15cents for the foreign multiples.
“Buying locally and buying Irish supports the ‘home team’. Our choices do make a difference at local and national level, every time we shop. While the Government cannot endorse a ‘Buy Irish’ campaign, for fear of EU sanctions, it is up to the people to ‘do it for themselves’ and for the future we want for our children in our own cities, towns and villages,” concluded Fielding.