ISME Annual Conference to address the ‘new’ Ireland, post Troika.
Solution focused conference to concentrate on the role of small business.
ISME, the Irish Small & Medium Enterprises Association, today (Friday 18th October) launched its Annual Conference to be held at the RDS Concert Hall, Dublin 4, on Friday 8th November 2013.The theme of this year’s conference ‘Making Ireland Work – SMEs leading the way’, recognises the significant contribution and the no nonsense approach that owner managers have in the country’s recovery.
At the launch of the Conference, ISME Chief Executive Mark Fielding, outlined, “This year’s conference will address the concerns of small and medium business, discuss the new Ireland post Troika and provide solutions from a small business perspective. While the Government have a role to play, it is up to the SME business sector to get on with things and continue to come up with the solutions that assist owner managers to maintain and grow their enterprises for the benefit of all”.
Much interest will be in the 'post troika' debate, with John McHale and Tom Healy going head to head, while Latvian ambassador Gints Apals explains how his country exited a bailout and is now thriving. Conall Ó Móráin will also bring his unique perspective to the debate.
Well-known brand guru John Fanning will share his vast wealth of knowledge and experience on how SMEs can promote and brand themselves, and Fintan O'Toole takes a critical look at where we have come from and, more importantly, where we are going.
The SME owner's role in the Irish recovery will be teased out by four well known entrepreneurs who, in their own inimitable ways, have succeeded despite 'dungeon, fire and sword'!
Matt Cooper, Journalist and Presenter on Today FMwill chair what promises to be a lively occasion.
Branding: Size Doesn't Matter.
John Fanning, Lecturer in Branding and Marketing Communications, Smurfit Business School
Ireland Post Troika - What lies ahead?
Dr. Gints Apals, Ambassador of the Republic of Latvia to Ireland.Tom Healy, Director, Nevin Economic Research Institute. Prof, John McHale, Chair, Irish Fiscal Advisory Council. Conall Ó Móráin, Presenter, “Sunday Business Show”, Today FM.